making sense of social media

What is social media?
How can iJump help you make sense of it?
Find out

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What is a blog? How do you start one? What about podcasting? And what is this thing called Twitter?

There's information about social media everywhere. Information that makes sense for your needs? That's a whole different ballgame.

If you want to dive into using them, or just want to find out more about how others use them, check out the social media learning centre...


What's a blog?

iJumpTV 79: Does your work have meaning?

Does your work have meaning? If you run a company, is there meaning in every piece of work?
Equipped to Lead talks about how to create an organisation that treats every stakeholder – from staff to suppliers to management – as real humans with real needs.
What does this have to do with social media? Social media [...]

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iJump is brought to you by #sy, the social media consultancy. We do training, workshops and social media strategy. find out more


Generating Leads for Your Fitness Business with a Website

In this internet age, the fastest way to market your product or service is to connect to emails. If you are a personal trainer, then a fitness website can help you reach out to a lot of internet users in one go. Using social media to market your services is a great idea, but it does have a drawback.


With Twitter and Facebook, the flow of information is such that your marketing strategy can fly out of the window if you are not ready to pay these networking sites beyond a certain budged. However, writing interesting and useful content can always get you leads that could turn into loyal clients in future.

Therefore, if you want to connect with users in and around your city, then you need to keep these fitness marketing tips in mind. Check out for ideas.

Interesting content

Being a personal trainer, you are an expert on fitness and health. Start writing interesting write-ups or articles such as tips or benefits of following a disciplined lifestyle. Internet users are always looking for ways to improve their lifestyle and they will immediately relate to you. Writing on topics that you are an expert in will leaves a positive image of you, especially, when a reader likes your article. It will create leads that could turn into customers soon.