making sense of social media

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What is a blog? How do you start one? What about podcasting? And what is this thing called Twitter?

There's information about social media everywhere. Information that makes sense for your needs? That's a whole different ballgame.

If you want to dive into using them, or just want to find out more about how others use them, check out the social media learning centre...


What's a blog?

iJumpTV 79: Does your work have meaning?

Does your work have meaning? If you run a company, is there meaning in every piece of work?
Equipped to Lead talks about how to create an organisation that treats every stakeholder – from staff to suppliers to management – as real humans with real needs.
What does this have to do with social media? Social media [...]

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Not Losing Weight? Your Scale Might Be the Culprit

There are certain practices that you should do in order to stay fit and in a proper shape. You can join a gym, do yoga, cut down the oil consumption in your food, or start going for walks. These are proven methods of achieving weight loss for you but you forget that it takes patience to observe the results of these practices to come into fruition.

The most important thing according to you would be to purchase a weighing scale to keep a check on your extra pounds every time in an easy way. It’s a good habit to keep a check on your progress regarding your health but it’s not healthy to be obsessed with the scale.

losing weight

Makes You Impatient 

Owning a weighing scale is not a great thing to show your consciousness towards your health to the people around. It might help sometimes but not all the time. If you are engaged in doing some rigorous workout for losing weight you would want to check the exact numbers you are losing every time.

The most easily accessible tool for you to check your weight is the weighing scale and most of you all would not even know as to how many times you’ve stepped onto your scale in a day. The first thing you do the moment you eat something which you think is full of calories is to check the numbers on the scale and God forbid if you see a pound or two has risen up you would probably be upset or even scream if you cannot handle the stress of gaining a little weight that can be shed off.

Your weight is not the only thing that makes the person you are and it cannot be your parameter for calculating your happiness. You will see the fruits of your workout if you keep on doing it regularly. You don’t need to be impatient.

Closing Questions for Bondi personal trainer to Ask Prospective Customers

Good salesmanship is one of the most powerful ways of clinching business deals.  It is also something you will have learnt during Bondi personal training courses. As a fitness professional from if you want to develop this technique you have to have good knowledge of human psychology, and a service or product that people are interested in. With regard to the former requirement it will take that special skill to convert the client’s initial inquiry into a firm commitment.

Bondi Personal Trainer interview

The interview process

When a potential client approaches you regarding fitness training, important information you need to obtain from the client is (a) specific information on what the client wants (b) find out all pertinent information on the client (c) does the client have any hidden barriers with regard to fitness training. The client’s emotional state is very important. Once you know what emotions are driving the client you will have a better chance of getting them to enrol. You could also add some great client testimonials on your Bondi personal trainer – Facebook Page to make them feel more confident about joining up your classes.

Certain pointed questions will help you to gauge the client’s emotional state. So keep the following questions on hand which will help you to break down any barriers that may exist:


You have to get the client to own up as to what the three top priorities in their life are. Once you have the answer it will be possible for you to steer them towards making fitness training one such priority. Let the client know that good health will help them to better enjoy other aspects in their life. If health is already one of their priorities it will make it that much easier for you to give the final push and close the sale.

Generating Leads for Your Fitness Business with a Website

In this internet age, the fastest way to market your product or service is to connect to emails. If you are a personal trainer, then a fitness website can help you reach out to a lot of internet users in one go. Using social media to market your services is a great idea, but it does have a drawback.


With Twitter and Facebook, the flow of information is such that your marketing strategy can fly out of the window if you are not ready to pay these networking sites beyond a certain budged. However, writing interesting and useful content can always get you leads that could turn into loyal clients in future.

Therefore, if you want to connect with users in and around your city, then you need to keep these fitness marketing tips in mind. Check out for ideas.

Interesting content

Being a personal trainer, you are an expert on fitness and health. Start writing interesting write-ups or articles such as tips or benefits of following a disciplined lifestyle. Internet users are always looking for ways to improve their lifestyle and they will immediately relate to you. Writing on topics that you are an expert in will leaves a positive image of you, especially, when a reader likes your article. It will create leads that could turn into customers soon.