This week we continue our talk about blogging with breakthrough strategist and Generation C expert Jake Pearce (here’s last week’s episode). Hear how a solo consultant uses blogging to amplify word of mouth, and get his ideas across.

And don’t forget to send your audio or video comment to simon@ijump.co.nz to be in to win Joseph Jaffe’s amazing book Join the Conversation!

• Want to hear it, not see it? Here’s the audio-only version.
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• And of course, we’d love to see your comments below.

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