iJumpTV 83: Stephen Johnson (interrupted!) on cause marketing

May 4th, 2010
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Can a for-profit company have a compelling cause? How can organisations of all kind grasp the potential of social media, not just for marketing, but for really making a difference? Stephen Johnson from ArcaneLogik gives his thoughts – and we want to hear yours too!

Stephen’s been on iJumpTV once before, when he spoke at the first Marketing Now (the conference that evolved into Connect Now).

Find out more about Stephen, including his recent work for World Malaria Day, at ArcaneLogik.

And please … let us know what you think in the comments below!

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iJumpTV 82: Tara Hunt (@missrogue) on Empathy

April 26th, 2010
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What would business look like if we all had greater empathy? Tara Hunt, a speaker at the recent Connect Now conference, shares her vision of a world where companies and communities actually work together.

Because you’ve been so attentive, you also get to see Tara’s presentation slides. Well done!

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iJumpTV 81: Deb Schultz and what is Tummelling?

April 15th, 2010
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I had a blast at the Connect Now Conference in Sydney last week. This episode I speak with Deb Schultz from the Altimeter Group. Deb’s a Tummler, and she’s going to explain exactly what that means!

(Watch all the way to the end, it’s worth it!)

Also check out Tummelvision.tv, interviews with Tummlers from around the web.

What do you think? How do develop your own inner Tummler (or cultivate your Tumularity?) – and how does a company groom and prepare Tummlers?

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