Twitter is slowly rolling out a lists feature, that lets you put your contacts in specific lists. You’ve been able to do this already using desktop apps like Seesmic Desktop or Tweetdeck, but it’s great to have this built-in to the service itself.

What would be even better – particularly for larger networks – is intelligent segmenting. For instance, sometimes I’d just like to see my contacts who are in New Zealand, but at the moment I have to manually create a list. Still, it’s a good start.

LinkedIn has also introduced lists as part of its paid service, one of the first features I’ve seen that makes me seriously consider upgrading my account.

The way they’ve rolled it out is clever, too. Underneath all the usual options (Add this person to your network, Forward this profile, etc) there’s “Save [Name]‘s profile”. You get the opportunity to sign up for a 30-day trial, after which I don’t think many people will turn back.

Nice one, LinkedIn!

Referenced in this podcast:

• LinkedIn
• Facebook
• Twitter
• Skype (we recorded this interview using Skype)
• WordPress (a blogging platform)
• Socialise Me! (a WordPress plugin)
• The Interactive Marketing Summit - coming up soon, in Auckland on May 26th!

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