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		<title>Social media experts invade NZ!</title>
		<link>http://ijump.co.nz/social-media-experts-invade-nz/</link>
		<comments>http://ijump.co.nz/social-media-experts-invade-nz/#comments</comments>
		<pubDate>Sun, 01 Feb 2009 21:07:40 +0000</pubDate>
		<dc:creator>Simon</dc:creator>
				<category><![CDATA[Helpful Links]]></category>
		<category><![CDATA[Aussies]]></category>
		<category><![CDATA[Chris Brogan]]></category>
		<category><![CDATA[David Meerman Scott]]></category>
		<category><![CDATA[Experiment Details]]></category>
		<category><![CDATA[Helen Baxter]]></category>
		<category><![CDATA[Interested Sign]]></category>
		<category><![CDATA[Jaffe Author]]></category>
		<category><![CDATA[Joseph Jaffe]]></category>
		<category><![CDATA[Lee Hopkins]]></category>
		<category><![CDATA[Media Experts]]></category>
		<category><![CDATA[Media Summit]]></category>
		<category><![CDATA[Meerman]]></category>
		<category><![CDATA[No Doubt]]></category>
		<category><![CDATA[Passive Audience]]></category>
		<category><![CDATA[Rebekah]]></category>
		<category><![CDATA[Registration Details]]></category>
		<category><![CDATA[Siobhan]]></category>
		<category><![CDATA[social networks]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Word Of Mouth Marketing]]></category>

		<guid isPermaLink="false">http://ijump.co.nz/?p=473</guid>
		<description><![CDATA[Well it&#8217;s not quite an invasion, but there are an awful lot of very smart people hitting New Zealand in the next few months. Feb 19: The Great Word of Mouth Experiment &#8211; Jaffe, Sernovitz It starts in just 18 days with the Great Word of Mouth Experiment . Details here , but you won&#8217;t [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://ijump.co.nz/wp-content/uploads/2009/02/picture-2.png" alt="Marketing Now, April 15-16, Wellington" align="right" /> Well it&#8217;s not quite an invasion, but there are an awful lot of very smart people hitting New Zealand in the next few months.</p>
<h3>Feb 19: The Great Word of Mouth Experiment &#8211; Jaffe, Sernovitz</h3>
<p>It starts in just 18 days with the <strong>Great Word of Mouth Experiment</strong> . Details <a href="http://www.womanz.org/" target="_blank">here</a> , but you won&#8217;t find registration details. This is an invitation-only event to map the marketing social networks of New Zealand (and, no doubt, further afield).</p>
<p>Speakers for the event are <a href="http://jaffejuice.com/" target="_blank">Joseph Jaffe</a> , author of <a href="http://www.amazon.com/gp/product/0470137320?ie=UTF8&amp;tag=thesimonyoungsit&amp;linkCode=as2&amp;camp=1789&amp;creative=9325&amp;creativeASIN=0470137320">Join the Conversation</a> <img style="border:none !important; margin:0px !important;" src="http://www.assoc-amazon.com/e/ir?t=thesimonyoungsit&amp;l=as2&amp;o=1&amp;a=0470137320" border="0" alt="" width="1" height="1" /> , and <a href="http://gaspedal.com/" target="_blank">Andy Sernovitz</a> , author of <a href="http://www.amazon.com/gp/product/1419593331?ie=UTF8&amp;tag=thesimonyoungsit&amp;linkCode=as2&amp;camp=1789&amp;creative=9325&amp;creativeASIN=1419593331">Word of Mouth Marketing</a> <img style="border:none !important; margin:0px !important;" src="http://www.assoc-amazon.com/e/ir?t=thesimonyoungsit&amp;l=as2&amp;o=1&amp;a=1419593331" border="0" alt="" width="1" height="1" /> .</p>
<h3>March 11-12: 2nd Digital Media Summit &#8211; Hopkins, Horne and more</h3>
<p>In March there&#8217;s the <a href="http://www.conferenz.co.nz/2nd-digital-media-summit.html" target="_blank">2nd Digital Media Summit</a> , chaired by Australia&#8217;s top Social Media bloke <a href="http://www.bettercommunicationresults.com.au/" target="_blank">Lee Hopkins</a> , and featuring MySpace&#8217;s Rebekah Horne. Not to be outdone by the Aussies, there are also some pretty good kiwi speakers and panelists, including <a href="http://jakepearce.com/" target="_blank">Jake Pearce</a> , <a href="http://mohawkmedia.co.nz/" target="_blank">Helen Baxter</a> and <a href="http://bwagy.com/" target="_blank">Ben Young</a> .</p>
<p>The conference also features an <a href="http://en.wikipedia.org/wiki/Unconference" target="_blank">unconference</a> session, where the passive audience becomes an active contributor to the conversation.</p>
<h3>April 15-16 Marketing Now &#8211; Brogan, Scott and more</h3>
<p>The excitement doesn&#8217;t stop, it just gets better. On April 15th and 16th <a href="http://marketingnow.co.nz/" target="_blank">Marketing Now</a> hits Wellington, featuring social media superstar <a href="http://chrisbrogan.com/" target="_blank">Chris Brogan</a> and <a href="http://www.davidmeermanscott.com/" target="_blank">David Meerman Scott</a> , author of the <a href="http://www.amazon.com/gp/product/0470379286?ie=UTF8&amp;tag=thesimonyoungsit&amp;linkCode=as2&amp;camp=1789&amp;creative=9325&amp;creativeASIN=0470379286">The New Rules of Marketing and PR</a> <img style="border:none !important; margin:0px !important;" src="http://www.assoc-amazon.com/e/ir?t=thesimonyoungsit&amp;l=as2&amp;o=1&amp;a=0470379286" border="0" alt="" width="1" height="1" /> .</p>
<p>This conference has been organised by <a href="http://socialmedianz.wordpress.com/" target="_blank">Siobhan Bulfin</a> , an extraordinary person we met on our recent Wellington trip. She&#8217;s been learning social media for a year and already she&#8217;s put this conference together. Great skills!</p>
<p>There&#8217;s a <strong>Twitter-only special for Marketing Now</strong> , which is a <strong>significant discount</strong> , but available only if you&#8217;re on Twitter.</p>
<p>Interested?</p>
<p>Sign up for <a href="http://www.twitter.com/" target="_blank">Twitter</a> , and follow <a href="http://twitter.com/audaciousgloop" target="_blank">me</a> , <a href="http://twitter.com/flyinglens" target="_blank">Marie</a> or <a href="http://twitter.com/siobhanbulfin" target="_blank">Siobhan</a> (all or any of us). And, using an @ reply, or a direct message, ask us about the Twitter-only special.</p>
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		<slash:comments>7</slash:comments>
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		<item>
		<title>Jump In #14: Bebo founders Michael and Xochi Birch</title>
		<link>http://ijump.co.nz/jump-in-14-bebo-founders-michael-and-xochi-birch/</link>
		<comments>http://ijump.co.nz/jump-in-14-bebo-founders-michael-and-xochi-birch/#comments</comments>
		<pubDate>Thu, 28 Feb 2008 10:38:18 +0000</pubDate>
		<dc:creator>Simon</dc:creator>
				<category><![CDATA[Video podcast]]></category>
		<category><![CDATA[Bebo]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social networks]]></category>

		<guid isPermaLink="false">http://ijump.co.nz/jump-in-14-bebo-founders-michael-and-xochi-birch/</guid>
		<description><![CDATA[Bebo is one of the world&#8217;s largest social networks, dominating New Zealand and Ireland and a close third in the USA. Bebo&#8217;s founders, Michael and Xochi Birch, share their insights into: How marketers can engage the Bebo audience How social networking is changing media What&#8217;s the future of social networks? Referred to in this podcast: [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.bebo.com/" target="_blank">Bebo</a> is one of the world&#8217;s largest social networks, dominating New Zealand and Ireland and a close third in the USA.</p>
<p>Bebo&#8217;s founders, <a href="http://www.bebo.com/Profile.jsp?MemberId=1" target="_blank">Michael</a> and <a href="http://www.bebo.com/Profile.jsp?MemberId=9" target="_blank">Xochi</a> Birch, share their insights into:</p>
<ul>
<li>How marketers can engage the Bebo audience</li>
<li>How social networking is changing media</li>
<li>What&#8217;s the future of social networks?</li>
</ul>
<p><br />
Referred to in this podcast:</p>
<ul>
<li><a href="http://www.idealog.co.nz/" target="_blank">Idealog magazine</a>, where you&#8217;ll find a more detailed interview with Xochi and Michael in the latest issue</li>
<li>DLB Magazine, the publication of the <a href="http://www.marketing.org.nz/" target="_blank">Marketing Association</a>, which features a piece by Simon Young, &#8220;<em>Jump Into Social Media</em>&#8220;. We have several spare copies &#8211; if you want one, <a href="http://ijump.co.nz/contact/">just ask us</a>!</li>
</ul>
<p>Get the latest Jump In for free in iTunes or on the web. <a href="http://feeds.feedburner.com/GetJumpin">Subscribe</a>!</p>
<ul>
<li> Want to hear it, not see it? Here’s the <a href="http://ijump.co.nz/audio-jump-in-14-bebo-founders-michael-and-xochi-birch/">audio-only version</a>.</li>
<li><a href="http://feeds.feedburner.com/co/WImc"> Subscribe to our audio version</a> and Jump In while you’re on the run.</li>
<li> You can find more info and archives <a href="http://www.ijump.co.nz/jump-in-video-podcast">here</a>.</li>
<li> Can’t see the video above? Watch it at <a href = "http://video.yahoo.com/watch/2119936/6689070">Yahoo</a>, <a href = "http://vids.myspace.com/index.cfm?fuseaction=vids.individual&#038;videoid=29294936">MySpace</a>, <a href = "http://www.metacafe.com/watch/1126572/">Metacafe</a>, <a href = "http://video.google.com/videoplay?docid=-4148385617163048598">Google</a>, <a href = "http://one.revver.com/watch/708769">Revver</a>, <a href = "http://www.blip.tv/file/702324">Blip.tv</a> and <a href = "http://www.veoh.com/videos/v6276531JmQAKzg8">Veoh</a>!</li>
<li> And of course, we’d love to see your comments below.</li>
</ul>
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