(Audio) Jump In 12: TV3 Marketing director Roger Beaumont

February 15th, 2008

This week, TV3’s marketing director talks with Marie about social and traditional media.

We cover:

  • is social media a passing phenomenon?
  • will anything ever replace the no-brainer entertainment that is free-to-air TV?

[display_podcast]

See the video version.

You can get the latest Jump In on your iPod or in your inbox every week. Subscribe here!

Hear other audio podcasts from iJump.

Too much information? Sign up for our fortnightly email newsletters and reduce the clutter.

Jump In #12: Roger Beaumont, marketing & comms, TV3

February 15th, 2008

This week, TV3’s marketing director talks with Marie about social and traditional media. We cover:

  • is social media a passing phenomenon?
  • will anything ever replace the no-brainer entertainment that is free-to-air TV?

{vidavee id=”5071″ w=”320″ }
Next week, Roger talks about the persistence of traditional media.
Get the latest Jump In for free in iTunes or on the web. Subscribe!

Too much information? Sign up for our fortnightly email newsletters and reduce the clutter.